Danni Uglow is based in Sydney and works across Australia, she has been working with small to medium businesses since 2011 when she left her Advertising career behind to take on a new challenge.  Over this time Danni has successfully engaged with leaders across a number of industries including; advertising & media, brand & graphic design, designer furniture importing, interior design, commercial fitout design, publishing, accountancy and medical.

Danni's successes with her clients has been proven through the recommendations that have grown the client base year on year. Although her model is to bring the clients to a point of self sufficiency, she is often asked to return as businesses change and grow.  Danni's ability to objectively assess situations and provide options to discuss with the leadership teams ensures a collaborative process.  In turn buyin and 'sticky change' is more likely.

After completing a Bachelor of Commerce - HR & Marketing, Danni started her career in the Human Resources field in Europe and quickly moved into marketing through the advertising world in the UK and then Sydney.  Through her 16 years in the industry Danni managed many Blue Chip clients and their promotional campaigns with teams varying in size from 2 - 10 people.  This experience led her into an operational role within the field and ultimately to General Management for the Sydney office of a multinational agency.  After a few years in this role Danni decided to change direction when she saw a need in the small to medium business market for operational consultancy and business coaching.  Danni has also coached junior and rookie team members through the initial year/s of their career and enjoys guiding and watching the growth and development of people at all levels.

Along the way she's enjoyed some exciting challenges associated with setting up a small business to asssiting others realise their goals in either new or existing businesses.  She's made some great friends and has enjoyed a balance in her life that has brough much joy and happiness. 

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